BRIAN BRODEUR & NEWYORKDVD HELPS BRINGS POPULAR PBS COOKING SHOW ‘CIAO ITALIA’ TO DVD; LONG-RUNNING SHOW TO DELIVER CATALOGUE OF PROGRAMS ON DVD:
‘The Best of Ciao Italia in Umbria’ and ‘The Best of Ciao Italia in Tuscany’ Are Initial Discs; ‘Ciao Italia’ to Create Larger Series of DVD Catalogue Discs.
FOR RELEASE, DECEMBER, 2004
NEW YORK – NewYorkDVD, a leading DVD development, design and authoring firm, today announced that it has helped bring one of the most popular, and longest-running, PBS shows, ‘Ciao Italia,’ to DVD. ‘The Best of Ciao Italia in Umbria’ and ‘The Best of Ciao Italia in Tuscany’ are the initial discs in a projected series of titles, which will enable long-time and new fans of the show, hosted by Mary Ann Esposito, to learn some of the magic associated with Italian cuisine.
From its initial airing in 1989, ‘Ciao Italia’ – produced by Paul Lally and Mary Ann Esposito in conjunction with Rhode Island Public Television – has created more than 150 half-hour programs that demonstrate the fine art of Italian regional cooking, with accurate recipes, that delivers a breadth of information in an engaging manner.
“We are delighted to offer, for the first time, DVD versions of our shows, for those who want to learn the true way to cook Italian food. As part of our vision of creating an interactive library of cooking programs, we are very pleased with the first two discs, which leverage the capabilities of DVD to the utmost,” said Paul Lally, senior producer of ‘Ciao Italia.’ “Mary Ann Esposito provides an invaluable resource for the preservation of Italian regional cooking, and these DVDs will help introduce new audiences to our show and, we know, some fine Italian food.”
‘Ciao Italia’ is shot on MiniDV digital, with off-line editing performed by Lally in his Durham, New Hampshire studio. Pillar to Post and Rhode Island Public Television performed post-production for the DVDs, which were authored by Brian Brodeur’s team at NewYorkDVD.
“I have known of ‘Ciao Italia’ for years, and saw an opportunity to create a DVD franchise with one of the best-known properties in public television,” said Brodeur, founder and lead producer of NewYorkDVD. “This is an ideal show for DVD, and now we finally have it.”
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Brodeur has worked on numerous instructional DVD titles, mainly through his relationship with Hudson Music, including ‘Getting Started on Drums’ and ‘Getting Started on Electric Guitar.’
‘Ciao Italia’ airs on approximately 130 public television stations in the U.S. and can be seen in syndication, Monday through Friday, on most stations at 2:00 pm.
To order ‘The Best of Ciao Italia in Umbria’ and ‘The Best of Ciao Italia in Tuscany,’ visit the ‘Ciao Italia’ Web site at www.ciaoitalia.com or visit Rhode Island Public Television at www.ripbs.org/ripta.html.
NewYorkDVD, which has won awards in recent years for such titles as Thomas Lang’s ‘Creative Control’ and ‘Liquid Drum Theater Featuring Mike Portnoy,’ offers record label clients – including Warner Music Group, BMG, Sony Music, EMI, and Universal Music Group, as well as leading independent labels – a true creative partner in the conception, production, design, and authoring of high-quality DVD titles.
In addition to its acknowledged excellence in instructional and studio music titles, the company has worked on high-profile live music DVDs, including’ ‘Drummers Collective 25th Anniversary Concert’ and the recently released ‘Steve Gadd Tribute Concert.’
Brodeur has developed several innovative concepts for music DVDs, including the first integration of ACID loops into an instructional music DVD, as well as early work with Interactual’s DVD Sync-Link functionality.
Brodeur plans significant expansion of multi-channel DVD production and maintains several complete authoring suites, including several Sonic Solutions Creator workstations, Avid Pro Tools 6.2.3 and 1:1 Final Cut Pro motion graphics stations.
About NewYorkDVD
NewYorkDVD’s principal, Brian Brodeur, has been producing music and multimedia for more than 15 years. He has created award-winning DVDs for the corporate, entertainment and instructional markets, including discs for Pfizer, Hal Leonard Publishing, KINO International, and Fender Guitars. Mr. Brodeur is an expert in all stages of DVD production, from audio/video compression to creative interactive design and stable DVD functionality programming that enhances the user experience. He is a sought-after DVD consultant for leading vendors, including VCA Fusion and Sonic Solutions.
NewYorkDVD’s extensive capabilities include expert-level encoding and authoring with Sonic Solutions Creator systems, Final Cut Pro, comprehensive graphic design and motion menu development, surround sound mixing, multi-language translations and recording/subtitling. NewYorkDVD provides competitively-priced disc replication services, in small or large quantities, and offers comprehensive warehousing/fulfillment and e-commerce distribution solutions. For more information, visit the Web site at www.NewYorkDVD.com.
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EDITOR’S NOTE: For a color photograph of ‘Ciao Italia’ DVD titles, Mary Ann Esposito, Paul Lally, NewYorkDVD’s Brian Brodeur, or shots of NewYorkDVD production suites, please contact Chris Pfaff at 201-218-0262 or chris@chrispfafftechmedia.com